Legendary Fuji artiste Adewale Ayuba talks
about the evolution that he has seen happen to the Nigerian music
industry, noting that Nigerian music is something to reckon with now,
all over the world, giving kudos to the media for promoting artistes and
their craft.
He then talks about piracy and
copyright infringements as challenges facing the industry, admonishing
government to step up their efforts in combating the crime.
Speaking on whether he feels he has been able to pass across his message
to the world through his music, the singer says marketing and promotion
of his album is a limiting factor in getting his music across beyond
Nigerian shores, but he is grateful for the support.
Ayuba also reveals the recording process in releasing
a song back then and now, why Sony Records which he was signed to and
recorded the very successful album “Bubble” left Nigeria.
The
'Happy people' crooner talks about Fuji music acceptance and relevance
among young artistes of today’s generation – Nigeria and beyond,
speaking of how he tries to blend with the trend to cater for his music
while still maintaining the originality he is known for.
Asked if he would be collaborating with younger
artistes at some point, Adewale says he has worked with artistes like
Jazzman Olofin, Tiwa Savage and soon to work with Yemi Alade, but is
really about exporting Fuji music to the Western world.
On a final note, he reveals what he terms as success as an artiste and human.
"Firstly
I will say I am successful because when you have God...I have somebody
behind me that's guiding me, showing me the way, He's the one that gave
me the talent, He's the one that's guiding me, showing me the way, but I
pray to one day be holding Grammy Award. I have held the African
Grammy, which is Kora Award but I want the international Grammy on Fuji
music, that's my prayer, when I get to that level I know, yeah Lord
thank you because money is not everything, as they make noise on
reggae,I want people to get to America and say 'Wow Fuji oh that's
Nigerian music , that's all we need," the singer said.
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